💼 Employment Type: Full-Time
📍 Location: Remote (U.S.)
💬 Job Overview
Symetra is seeking a detail-driven Email Marketing Specialist to support its Retirement division. This fully remote role blends strategy, execution, analytics, and cross-team collaboration — perfect for someone who loves building targeted email campaigns and improving performance through data.
In this role, you’ll manage day-to-day email deployment, oversee automation workflows, partner with marketing analysts, and ensure all campaigns align with broader marketing initiatives. You’ll also contribute technical expertise (HTML/CSS), support A/B testing, analyze trends, and drive enhancements across Symetra’s digital marketing ecosystem.
If you enjoy blending creativity with data and want to make a measurable impact within a well-supported marketing team, this is a strong remote opportunity.
📋 Key Responsibilities
Manage and execute email marketing programs across the Retirement division.
Deploy campaigns, partner with analysts, and maintain the email calendar.
Monitor email performance and recommend data-driven improvements.
Provide expertise in email best practices, automation, user experience, and deliverability.
Build detailed campaign reports and insights using multiple data sources.
Lead QA testing for templates, automation flows, and new features.
Translate business needs into technical requirements.
Maintain alignment with other marketing channels within the Digital Marketing Team.
Support cross-functional communication between business partners and technical teams.
Ensure compliance with email privacy, regulatory standards, and internal quality requirements.
🧩 Requirements
Bachelor’s degree in Marketing, Communications, Business, or related field.
Required: B2B marketing experience within financial services.
Experience with email marketing platforms (Pardot, ExactTarget, Silverpop, etc.).
Working knowledge of HTML & CSS (editing templates).
Strong understanding of email operations, segmentation, workflows, and automation.
Ability to analyze large datasets and extract actionable insights.
Excellent communication, organization, and project-management skills.
Familiarity with responsive email design principles.
Knowledge of insurance/financial services terminology is a plus.
Must be legally authorized to work in the U.S.
✨ Why You’ll Love This Job
This role combines the flexibility of remote work with a forward-thinking team that values innovation, collaboration, and professional growth. Symetra is known for its positive culture, supportive leadership, and excellent benefits. You’ll work in a modern marketing tech stack, collaborate with passionate digital teams, and have room to grow into more advanced marketing, automation, or strategy roles.
🌟 Who This Job Is Perfect For
Email marketers who enjoy balancing creativity with analytics.
Candidates interested in a structured, well-supported marketing environment.
Detail-oriented individuals who love optimizing workflows and automation.
Marketers ready to work cross-functionally with analysts, tech teams, and business partners.
Professionals comfortable managing multiple digital projects in a remote setting.
🏢 About the Company
Symetra is a U.S.-based financial services company focused on retirement, employee benefits, and life insurance products. With a long-standing reputation for innovation and customer-first values, Symetra offers strong support systems, competitive compensation, excellent benefits, and a culture grounded in growth and inclusion. Employees frequently highlight the positive work environment and opportunities to advance.
🚀 How to Apply
You’ll be redirected to Symetra’s official career page to complete your application.
